A two-day strategic intensive for dentists who want to engineer exponential growth in 2026 and beyond.
A small group workshop created for growth minded dental entrepreneurs who want clarity, structure, and a proven business architecture that supports predictable and profitable scale. This is where practice owners learn the strategic foundation behind the country’s fastest growing private dental organizations.
Inside the workshop, you will also learn the Exponential Practice Model™, the framework used inside some of the most successful dental businesses in the United States.
- Led By: Eric J. Morin, MBA | Founder Tower Leadership
- Location: Tower Leadership Events Center, 400 Galleria Parkway, Suite 100 Atlanta GA 30339
- Dates: December 11th - 12th
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Capacity: 15 practices
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Seats Remaining: 5
Offer Ends: November 30th at 11:59 PM EST
*Includes two seats, breakfast and lunch both days
Why This Workshop Exists:
Exponential growth happens when your financial, operational, and leadership decisions follow a unified architecture.
Many dentists work hard and invest heavily but still hit the same growth ceiling year after year. The challenge is not effort. The challenge is the lack of a cohesive architecture that aligns capital, capacity, people, and vision.
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The Exponential Practice Workshop exists to give you the structure required for real scale.
You Will Learn:
- How exponential growth functions inside a dental business
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Why linear improvements rarely create lasting success
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How capital, capacity, and team design work together
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How to build the foundation for multi year expansion
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How high performing practices plan their decisions and investments
When your future growth depends on the decisions you make now, you need a model built for clarity, confidence, and momentum.
What Makes This Workshop Different
This is the only workshop built on a proprietary model used by top performing practices.
The Exponential Practice Model™ integrates financial architecture, capital allocation, vision, team structure, and operational sequencing into a single system. It is the framework behind many of the fastest growing private dental practices in the country.
What Sets This Workshop Apart:
- A proprietary framework taught only inside Tower. This is not recycled business content. It is the model used in Tower’s highest performing advisory clients.
- A strategic focus, not a tactical one. Tactics produce small gains. Architecture produces exponential gains. This workshop teaches the architecture.
- Designed for dentists already creating traction. This content is built for practices generating more than one million dollars that are ready for a strategic next step.
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A plan built for the next three years, not the next three months. You will map the foundation for 2026, 2027, and 2028.
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A small and curated room. Your peers will be growth minded entrepreneurs who want to build high performance organizations.
What You Will Build Over Two Days:
DAY 1: Financial Architecture and Capital Strategy
You will learn how to design the internal mechanics that drive compounding returns and long-term performance.
Topics include:
- Economic Return & Capital Efficiency: Discover how to optimize your capital investments and allocate resources strategically for maximum results.
- Personal Fulfillment: Identify the tasks and activities that produce both high economic returns and personal satisfaction.
- Understanding Capital Investments: Learn how to make strategic capital investments to take your practice from average to great.
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3 Ways to Grow a Business To Last: Explore the three core elements of massive business growth and know exactly where to focus your attention.
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Debt vs. Equity: Understand the key differences between debt and equity and how to make informed decisions that can drive your practice's success.
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Financials & Phases of Wealth: Examine the Phases of Wealth and business financials from a CEO's point of view, giving you the tools you need to make strategic business decisions with confidence.
Day One provides the foundation for strategic decisions that influence years of future growth.
DAY 2: Vision, Capacity, and Team Structure
You will build the people, vision, and operational systems required to support exponential expansion.
Topics include:
- What's your WHY?: Discover your ultimate vision and goals for your business, and gain mindfulness to ensure you're on the right path.
- Legacy, Community, and Team: Learn how to use your resources, team, and knowledge to better serve your community and leave a lasting legacy.
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Business Philosophy: At Tower Leadership, we believe in growing a business efficiently and effectively. Learn about our proven strategies, capital allocation methods, and organizational structures.
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Team & Associates: Explore the best practices for hiring and compensating team members and associates, so you can build a strong and loyal team to support your growth.
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Vision & Resources: Discover how to use your resources effectively to achieve your business goals, and learn strategies for maintaining a clear vision of your desired outcomes.
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Understanding Capacity: Gain insights into your organization's current capacity in terms of hours, operatories/patient rooms, team, associates, building space, and more. This knowledge will help you make informed decisions about future growth and expansion.
By the end of Day Two, you will have a clear and structured architecture for your next stage of business.
Who This Is For:
Built for dentists who want strategic scale, not incremental improvement
Ideal attendees include:
- Practices generating more than one million dollars
- Owners preparing to expand or add locations
- Dentists wanting financial clarity and long-term structure
- Leaders committed to building a high-performance organization
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Entrepreneurs who want a predictable growth plan for 2026 to 2028
If you want exponential growth, you need a model designed for exponential growth.
Save $500 and bring one additional guest.
Your registration includes:
- Two seats at the workshop
- Breakfast and lunch on both days
- All workshop materials
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A small and focused room of sixteen total attendees
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Direct access to Eric and Tower’s leadership team
Normal Price: $1,997
Cyber Monday Price: $1,497
*Offer Ends December 1st at 11:59 PM EST.
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About Your Instructor
Eric J. Morin, MBA | Founder, Tower Leadership
The Architect behind America's fastest growing practices.
For more than twenty years, Eric has been the strategic force behind many of America’s most successful private dental practices. He has helped transform thousands of dental businesses into high performing, wealth generating organizations with a clear path to long term success.
Eric partners exclusively with ambitious dental entrepreneurs who refuse to settle and who want exponential growth, lasting impact, and financial freedom.
Eric is known for:
His expertise spans financial strategy, capital deployment, practice expansion, team structure, and long-term wealth planning. He is known for simplifying complex decisions and giving owners the clarity needed to scale with confidence.
Hear From Clients That All Started At This Workshop.
Experience speaks louder than promises. Here’s what success looks like in action.
Dr. Jack Burrow & Dr. Sam Burrow - Doubled Everything In Their Business
Dr. Sweeney - 1 to 2 locations & increased revenue 270%+
Dr. Cochrane & Dr. Moseng - 2 to 3 locations and increased revenue 56%
Dr. Ellingsen & Dr. Henneberg - 2 to 3 locations and increased revenue 120%+
Dr. Casey - 1 to 3 locations and increase revenue 100%+
Dr. Mader & Dr. Lynch - 1 to 3 locations and increased revenue 110%+
Dr. Barno- 1 Location with 5 ops to 1 location with 24 ops
Dr. Stylos
Dr. Julie Moseng
Full Refund Guarantee
If you attend Day One and feel the workshop is not what you expected, notify the Tower team. You will receive a full refund. No questions asked.
We stand behind the value of this workshop because the Exponential Practice Model™ has produced measurable results inside hundreds of private practices.
Your growth in 2026 and beyond begins with the decisions you make today.
A small room. A proven model.
A clear strategy.
You've got questions,
and we’ve got answers.
My ticket includes a plus one, who should I bring?
Typically your plus one would be a partner, spouse, or someone heavily involved in the day to day of running your business. Financial advisors and CPA's are not permitted to attend.
Is this event offered virtually?
No, it is only offered in person. Removing yourself from your practice and hustle and bustle of life is one of the best ways to ensure you are getting the most out of the event.
How long is it?
It is over a 2 day period. Session 1 begins at 9:00 am EST and ends around 5:00 pm EST. Session 2 begins at 9:00 am EST and ends around 3:00pm EST.
Do I need to book flights and hotels?
Yes. Once you register you will receive information about the Hotel and Logistics
Who is hosting this event?
Eric J.Morin - Founder & President Of Tower Leadership.
Guarantee?
Simple - Money Back. If you show up and don’t feel I delivered, I’ll refund your ticket.
I’m not a dentist, should I still attend?
Yes. Think of this as a business owners MBA workshop. The topics covered are for all business owners looking for more sophistication on how to grow and scale their organization
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